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Star Wars And The History Of Transmedia Storytelling Dan Hasslerforest

  • SKU: BELL-10578572
Star Wars And The History Of Transmedia Storytelling Dan Hasslerforest
$ 31.00 $ 45.00 (-31%)

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Star Wars And The History Of Transmedia Storytelling Dan Hasslerforest instant download after payment.

Publisher: Amsterdam University Press
File Extension: PDF
File size: 2.74 MB
Pages: 328
Author: Dan Hassler-Forest, Sean Guynes
ISBN: 9789462986213, 9462986215
Language: English
Year: 2018

Product desciption

Star Wars And The History Of Transmedia Storytelling Dan Hasslerforest by Dan Hassler-forest, Sean Guynes 9789462986213, 9462986215 instant download after payment.

This collection offers vital new conceptual and methodological tools for understanding the ways in which transmedia storytelling and the industrial logic of media franchising have developed in concert over the past four decades. In emphasizing that Star Wars is both a media franchise and a transmedia storyworld, the essays in this book emphasize the complex negotiations between culture and industry that have shaped not only the brand and its many narrative threads, but also the larger organization of the transnational media landscape.

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