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Strategic Issues In International Retailing Concepts And Cases 1st Edition John Dawson Roy Larke Masao Mukoyama

  • SKU: BELL-1953872
Strategic Issues In International Retailing Concepts And Cases 1st Edition John Dawson Roy Larke Masao Mukoyama
$ 31.00 $ 45.00 (-31%)

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Strategic Issues In International Retailing Concepts And Cases 1st Edition John Dawson Roy Larke Masao Mukoyama instant download after payment.

Publisher: Routledge
File Extension: PDF
File size: 1.12 MB
Pages: 232
Author: John Dawson; Roy Larke; Masao Mukoyama
ISBN: 9780203639627, 9780415343701, 9780415343718, 0203639626, 0415343704, 0415343712
Language: English
Year: 2006
Edition: 1

Product desciption

Strategic Issues In International Retailing Concepts And Cases 1st Edition John Dawson Roy Larke Masao Mukoyama by John Dawson; Roy Larke; Masao Mukoyama 9780203639627, 9780415343701, 9780415343718, 0203639626, 0415343704, 0415343712 instant download after payment.

This important text takes a strategic approach, examining in-depth studies of a variety of retailers and marrying theory with practice to provide comprehensive coverage for students at every level. Illustrating and evaluating the strategies of international retailers, developing concepts and theories that enable an understanding of international retailing and showing the contrasts in the approaches adopted by major firms in their international operations, this important text is a must-read for all those studying or working in international retail.

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