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Streetsmart Advertising How To Win The Battle Of The Buzz Berman

  • SKU: BELL-11347032
Streetsmart Advertising How To Win The Battle Of The Buzz Berman
$ 31.00 $ 45.00 (-31%)

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Streetsmart Advertising How To Win The Battle Of The Buzz Berman instant download after payment.

Publisher: Rowman & Littlefield Publishers
File Extension: PDF
File size: 2.55 MB
Pages: 244
Author: Berman, Margo
ISBN: 9780742541368, 9780742541375, 9781442203358, 9781442203365, 0742541363, 0742541371, 1442203358, 1442203366
Language: English
Year: 2010

Product desciption

Streetsmart Advertising How To Win The Battle Of The Buzz Berman by Berman, Margo 9780742541368, 9780742541375, 9781442203358, 9781442203365, 0742541363, 0742541371, 1442203358, 1442203366 instant download after payment.

Rev up your thinking with creative stimulation -- Play with typography's multiple personalities -- Ebrace type as a design element -- Master the design elements -- Connect with your audience through powerful writing -- Spark the creative process for focused campaign strategies -- Take charge of the design principles -- Explore the power of color psychology -- Discover exciting, strategy-based ads and campaigns -- Learn the latest through inventive case studies with impressive results -- See which self-promotions really work -- Be inspired by creative tips from conceptual thinkers

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