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Swift Viewing The Popular Life Of Subliminal Influence Charles R Acland

  • SKU: BELL-51888886
Swift Viewing The Popular Life Of Subliminal Influence Charles R Acland
$ 31.00 $ 45.00 (-31%)

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Swift Viewing The Popular Life Of Subliminal Influence Charles R Acland instant download after payment.

Publisher: Duke University Press
File Extension: PDF
File size: 3.03 MB
Pages: 322
Author: Charles R. Acland
ISBN: 9780822393771, 0822393778
Language: English
Year: 2012

Product desciption

Swift Viewing The Popular Life Of Subliminal Influence Charles R Acland by Charles R. Acland 9780822393771, 0822393778 instant download after payment.

Acland looks back at the strange history of subliminal seduction: a theory first propagated in the late 1950s by marketing researcher James Vicary, who claimed that movie audiences bought more refreshments if advertising messages too quick to be noticed were inserted into movies. The study was soon proven false, but that hasnt kept the concept from having a long afterlife in the popular imagination.

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