Syndicating Web Sites With Rss Feeds For Dummies Ellen Finkelstein by Ellen Finkelstein 9780764597558, 9781280255755, 0764597558, 1280255757 instant download after payment.

So you have a business and you have a Web site. Bravo! You're doing all the right things to be successful. But wait, the information on your Web site needs to be updated, and your customers need to know. Good heavens, didn't you spend half of last week doing that? There's got to be a quicker, easier way to keep your clientele informed, and while we're at it, how about building your business too? Cover -- Dedication -- Author's Acknowledgments -- Contents at a Glance -- Table of Contents -- Foreword -- Part I: Controlling the Information Explosion -- Chapter 1: RSS in the Communication Revolution -- Everywhere an Information -- Getting an Overview of RSS -- Exploring the Friendship of Blogging and RSS -- Envisioning Where RSS Is Today ... and Tomorrow -- Understanding the Advantages of RSS for Subscribers -- Exploring the Advantages of RSS for Publishers -- Using RSS at Your Company -- Chapter 2: Choosing an RSS Feed Reader -- Deciding on the Type of Reader -- Choosing a Web-Based Service -- Choosing Software -- Chapter 3: Subscribing to RSS Feeds -- Finding News Feeds -- Getting the Feed into Your Reader -- Using Your RSS Reader -- Unsubscribing to RSS Feeds -- Getting RSS on Your PDA or Mobile Phone -- Part II: Developing Great RSS Content -- Chapter 4: Using RSS to Spread Your Blog -- Bloggers Unite! -- Creating a Blog -- Creating a Blog with Your HTML Editor -- Maintaining Your Blog -- Publicizing Your Blog with RSS -- Chapter 5: Writing for Results -- Picking an Audience -- Using Full Text or Links? -- Deciding What You Want to Say -- Finding Content Resources -- Adding Value -- Using RSS to Market Your Site -- Creating a Web Site Based on RSS Feeds -- Part III: Launching Your RSS Feed -- Chapter 6: Creating Your First Feed -- Understanding the Formats -- Optimizing Your Site for RSS -- Creating an RSS Feed the Easy Way -- Editing Your Feed ' Again and Again -- Reading Your First Feed ' Finally! -- Chapter 7: Creating RSS Feeds from Scratch -- First, What is XML? -- Understanding the RSS File Structure -- Creating Your Own RSS File -- Taking Your Feed for a Test Drive -- Chapter 8: Automating RSS Creation -- Choosing an Automated RSS Tool -- Converting E-Mail to RSS -- Using Advanced Tools -- Chapter 9: Podcasting: Adding Multimedia to RSS Feeds -- Understanding Podcasting -- Receiving a Podcast -- Listening to a Podcast -- Creating a Podcast -- Finding Out More about Podcasting -- Part IV: Getting the Most Out of RSS Feeds -- Chapter 10: Incorporating Best Practices -- Validating All Feeds -- Supporting the Technology -- Keeping Up to Date on Formats -- Staying on Topic -- Using the Structure to Your Advantage -- Being Timely -- Chapter 11: Promoting Your Feed -- Registering Your Feed with Directories -- Linking to Your Feed -- Getting Auto-Discovered -- Explaining Just What RSS Is -- Telling Others All about Your Feed -- Keeping Your E-mail Newsletter -- Branding Your Feed -- Chapter 12: Placing News Feeds on Your Web Site -- Republishing RSS Feeds on Your Site -- Choosing a Technology to Convert RSS to a Web Page -- Using RSS-to-Web-Site Tools -- Part V: The Part of Tens -- Chapter 13: Ten Best RSS Readers -- AmphetaDesk -- Bloglines -- FeedDemon -- Feedster -- NewsGator -- NewzCrawler -- Plucky Pluck -- RssReader -- Simple Subscribing with SharpReader -- Yahoo! -- More and Ever M