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The Copywriting Sourcebook How To Write Better Copy Faster For Everything From Ads To Websites Andy Maslen

Name: The Copywriting Sourcebook How To Write Better Copy Faster For Everything From Ads To Websites Andy Maslen
SKU: BELL-2007088
Price: 31.00 USD
Availability: InStock
Rating: 4.1 (50 reviews)

SKU: BELL-2007088

$ 31.00 ~~$ 45.00~~ (-31%)

4.1

50 reviews

The Copywriting Sourcebook How To Write Better Copy Faster For Everything From Ads To Websites Andy Maslen instant download after payment.

Publisher: Marshall Cavendish Business

File Extension: PDF

File size: 1.57 MB

Pages: 224

Author: Andy Maslen

ISBN: 9780462099743, 0462099741

Language: English

Year: 2010

Product desciption

The Copywriting Sourcebook How To Write Better Copy Faster For Everything From Ads To Websites Andy Maslen by Andy Maslen 9780462099743, 0462099741 instant download after payment.

It's OK knowing the theory, but when it's 9am and you have just been given until lunchtime to write some copy for a new sales email, landing page, press ad or brochure, what you really need is a shortcut.This book takes the grind out of planning and writing almost any type of copy by providing step-by-step advice on the best layouts, approaches and styles to suit everything from an email subject line to recruitment ad, direct mail letter or website. Prepared by one of the best copywriters in the B2B sector, this book also provides the reader with templates for 13 of the most common copywriting tasks for maximum effectiveness and speed.