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The Design Of Things To Come How Ordinary People Create Extraordinary Products Craig M Vogel

  • SKU: BELL-2321350
The Design Of Things To Come How Ordinary People Create Extraordinary Products Craig M Vogel
$ 31.00 $ 45.00 (-31%)

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The Design Of Things To Come How Ordinary People Create Extraordinary Products Craig M Vogel instant download after payment.

Publisher: Pearson Prentice Hall
File Extension: PDF
File size: 2.29 MB
Pages: 240
Author: Craig M. Vogel, Jonathan Cagan, Peter Boatwright
ISBN: 9780131860827, 0131860828
Language: English
Year: 2005

Product desciption

The Design Of Things To Come How Ordinary People Create Extraordinary Products Craig M Vogel by Craig M. Vogel, Jonathan Cagan, Peter Boatwright 9780131860827, 0131860828 instant download after payment.

The iPod is a harbinger of a revolution in product design: innovation that targets customer emotion, self-image, and fantasy, not just product function. Read the hidden stories behind BodyMedia's SenseWear body monitor, Herman Miller's Mirra Chair, Swiffer's mops, OXO's potato peelers, Adidas' intelligent shoes, the new Ford F-150 pickup truck, and many other winning innovations. Meet the innovators, learning how they inspire and motivate their people, as they shepherd their visions through corporate bureaucracy to profitable reality.  The authors deconstruct the entire process of design innovation, showing how it really works, and how today's smartest companies are innovating more effectively than ever before.

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