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The Emperors Old Groove Decolonizing Disneys Magic Kingdom New Brenda Ayres Editor

Name: The Emperors Old Groove Decolonizing Disneys Magic Kingdom New Brenda Ayres Editor
SKU: BELL-26749048
Price: 31.00 USD
Availability: InStock
Rating: 4.1 (30 reviews)

SKU: BELL-26749048

$ 31.00 ~~$ 45.00~~ (-31%)

4.1

30 reviews

The Emperors Old Groove Decolonizing Disneys Magic Kingdom New Brenda Ayres Editor instant download after payment.

Publisher: Peter Lang Inc., International Academic Publishers

File Extension: PDF

File size: 8 MB

Pages: 203

Author: Brenda Ayres (editor)

ISBN: 9780820463636, 0820463639

Language: English

Year: 2003

Edition: New

Product desciption

The Emperors Old Groove Decolonizing Disneys Magic Kingdom New Brenda Ayres Editor by Brenda Ayres (editor) 9780820463636, 0820463639 instant download after payment.

Disney’s attempt to validate multicultural diversity may appear to be a worthy, even admirable, endeavor. However, the contributors of this book argue that the Disney company’s version of multiculturalism is really the same «old groove» – a surreptitious colonizing force that manipulates the psychological, cultural, and political identities of consumers, predominantly children. Demystifying the mechanisms and ideals through which Disney manages public values and expands its empire of illusory American culture, The Emperor’s Old Groove interrogates animation role models that perpetuate insidious racial, cultural, and gender stereotypes.