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The Fundamentals Of Branding Melissa Davis

  • SKU: BELL-2403414
The Fundamentals Of Branding Melissa Davis
$ 31.00 $ 45.00 (-31%)

4.7

16 reviews

The Fundamentals Of Branding Melissa Davis instant download after payment.

Publisher: AVA Publishing
File Extension: PDF
File size: 11.74 MB
Pages: 186
Author: Melissa Davis
ISBN: 9782940373987, 2940373981
Language: English
Year: 2009

Product desciption

The Fundamentals Of Branding Melissa Davis by Melissa Davis 9782940373987, 2940373981 instant download after payment.

The Fundamentals of Branding offers an overview of the foundations for building, developing and maintaining brands. Branding is a discipline that has emerged over the last century to become a ubiquitous force in marketing. It is also a discipline that is rapidly evolving, affected by technological advancements and a constantly shifting social context. This title is designed to give readers a broad understanding of the stages and methodologies adopted in the brand development process.

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