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The Future Of Men Marian Salzman Ira Matathia Ann Oreilly

SKU: BELL-46215850

$ 31.00 ~~$ 45.00~~ (-31%)

4.4

32 reviews

The Future Of Men Marian Salzman Ira Matathia Ann Oreilly instant download after payment.

Publisher: Palgrave Macmillan

File Extension: PDF

File size: 13.44 MB

Pages: 256

Author: Marian Salzman, Ira Matathia, Ann O'Reilly

ISBN: 9781403968821, 9781403975485, 9781403971852, 1403968829, 1403975485, 1403971854

Language: English

Year: 2005

Product desciption

The Future Of Men Marian Salzman Ira Matathia Ann Oreilly by Marian Salzman, Ira Matathia, Ann O'reilly 9781403968821, 9781403975485, 9781403971852, 1403968829, 1403975485, 1403971854 instant download after payment.

From the stay-at-home dad to the metrosexual to the new macho revival, trendspotters and bestselling authors of Next show how the role of men has evolved and what it means for business and our culture. This is a revealing exploration of a market in flux--comprising half the population of the world--men. The authors show that the new definition of male is a result of complex social, biological, and economic influences that will revolutionize how we define and reach the "new" male market. * From the team that created the buzz around the word "metrosexual" * Businesses--from automobiles to cosmetics--are implicated in this change * The flipside of Faith Popcorn's EVEolution