The Future Of Retail Banking Delivering Value To Global Customer 1st Edition Joseph A Divanna by Joseph A. Divanna 9780230509566, 9781403911261, 0230509568, 1403911266 instant download after payment.

Preface

This book is not designed as a prediction of the future, but rather as a
reflection on how banks from many different parts of the world are preparing
for the future. As a reader, you will notice the number of smaller banks,
regional banks and lesser-known financial services companies from all parts of
the world referenced in this text; this is not to demonstrate a superior
capability, product or offering but to illustrate the diversity in the global
tapestry of retail banking. I used these institutions to illustrate banking
services because, as a reader, I myself think that many of the more traditional
examples of large international banks have been overused by other authors in
the last few years. However, many of these firms do indeed have valuable
lessons to teach large and small banks.

The intention of this book is to stimulate an understanding of the
metamorphosis that is happening within the retail banking industry at this
time. One must consider while reading this book that the traditional operations
of banking have to be reconsidered, rethought and revitalized not only because
technology makes new services and products possible, but also because of the
new opportunities that technology brings in terms of value to customers and
shareholders. Because I believe that more lessons may be learned from the
mistakes that companies make than from their successful stories, I have
examined several case studies of financial services blunders. To preserve
companies’ confidentiality, I have omitted their identities in the case of
blunders, whereas I identified them by name and product name in the case of
good examples of products, services and the application of technology.