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The Giants of Sales What Dale Carnegie John Patterson Elmer Wheeler And Joe Girard Can Teach You About Real Sales Success 1st Edition by Tom Sant ISBN 0814415989 978-0814415986

  • SKU: BELL-2164070
The Giants of Sales What Dale Carnegie John Patterson Elmer Wheeler And Joe Girard Can Teach You About Real Sales Success 1st Edition by Tom Sant ISBN 0814415989 978-0814415986
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The Giants of Sales What Dale Carnegie John Patterson Elmer Wheeler And Joe Girard Can Teach You About Real Sales Success 1st Edition by Tom Sant ISBN 0814415989 978-0814415986 instant download after payment.

Publisher: AMACOM
File Extension: PDF
File size: 3.24 MB
Pages: 241
Author: Tom Sant
ISBN: 0814472915, 9780814472910
Language: English
Year: 2006

Product desciption

The Giants of Sales What Dale Carnegie John Patterson Elmer Wheeler And Joe Girard Can Teach You About Real Sales Success 1st Edition by Tom Sant ISBN 0814415989 978-0814415986 by Tom Sant 0814472915, 9780814472910 instant download after payment.

The Giants of Sales What Dale Carnegie John Patterson Elmer Wheeler And Joe Girard Can Teach You About Real Sales Success 1st Edition by Tom Sant - Ebook PDF Instant Download/Delivery: 0814415989, 978-0814415986

Full download The Giants of Sales What Dale Carnegie John Patterson Elmer Wheeler And Joe Girard Can Teach You About Real Sales Success 1st Edition after payment

 

Product details:

ISBN 10: 0814415989 

ISBN 13: 978-0814415986

Author:  Tom Sant 

This invaluable guide introduces you to the techniques developed by four legendary sales giants, and offers concrete examples of how they still work in the 21st century.

Sales theories come and go, but nothing beats learning from the original masters. The Giants of Sales reveals how:

  • In his quest to sell a brand new product known as the cash register, John Henry Patterson came up with a repeatable sales process tailor-made for his own sales force
  • Dale Carnegie taught people how to win friends and influence customers with powerful methods that still work
  • Joe Girard, listed by Guinness as the world’s greatest salesman, didn’t just sell cars, he sold relationships…and developed a successful referral business
  • Elmer Wheeler discovered fundamental truths about persuasion by testing thousands of sales pitches on millions of people, and achieved great success in the middle of the Great Depression

Part history and part how-to, The Giants of Sales gives you practical, real-world techniques based on the time-tested wisdom of true sales masters.

Table of contents:

Cover Page
Title Page
Copyright Page
Dedication Page
Contents
Preface
Part One - Selling in the Twenty-First Century
1 - Stating the Obvious
2 - Four Ways to Sell
Part Two - John Henry Patterson: The Process of Selling
3 - Desperate in Dayton
4 - A Primer on Process
5 - Patterson's Legacy
6 - The Pros and Cons of Sales as a Process
7 - Making it Work for You
Part Three - Dale Carnegie: The Apostle of Influence
8 - The Young Man from Missouri
9 - The Carnegie Principles
10 - The 25-Year Overnight Success
11 - Carnegie's Heirs
12 - Making it Work for You
Part Four - Elmer Wheeler: The Magic of Words
13 - Making your Sales Sizzle
14 - Thinking and Buying
15 - Wheeler's Deal
16 - The Language-Based Approach Today
17 - Making it Work for You
Part Five - Joe Girard: Priming the Pump
18 - Down and Out in Detroit City
19 - Finding the Law of 250 at a Funeral
20 - From Network to Nurture
21 - The Pros and Cons of Priming the Pump
22 - Making it Work for You
Part Six - Conclusion
23 - Looking Back to Look Ahead
Notes
Index

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Tags: Tom Sant, Giants of Sales, Dale Carnegie, John Patterson, Elmer Wheeler, Joe Girard, Sales Success

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