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The Growth Drivers The Definitive Guide To Transforming Marketing Capabilities 1st Edition Bird

  • SKU: BELL-5310436
The Growth Drivers The Definitive Guide To Transforming Marketing Capabilities 1st Edition Bird
$ 31.00 $ 45.00 (-31%)

5.0

28 reviews

The Growth Drivers The Definitive Guide To Transforming Marketing Capabilities 1st Edition Bird instant download after payment.

Publisher: Wiley
File Extension: PDF
File size: 17.55 MB
Pages: 294
Author: Bird, Andy; McEwan, Mhairi
ISBN: 9781119953319, 9781119961185, 9781119961192, 9781119961208, 9781119208150, 1119208157, 1119961181, 1119953316, 111996119X
Language: English
Year: 2012
Edition: 1

Product desciption

The Growth Drivers The Definitive Guide To Transforming Marketing Capabilities 1st Edition Bird by Bird, Andy; Mcewan, Mhairi 9781119953319, 9781119961185, 9781119961192, 9781119961208, 9781119208150, 1119208157, 1119961181, 1119953316, 111996119X instant download after payment.

"The Growth Drivers is not only a practical guide to building marketing capabilities it explains why it is critical that organisations invest in the capabilities needed to excel at customer-centric marketing to drive growth"--
Abstract: The Growth Drivers explains why it is critical that organizations invest in the capabilities needed to excel at customer-centric marketing to drive growth. The authors explain what world-class marketing means in practice and reveal the power of strategic marketing as a dynamic propeller of growth.�

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