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The Illusion Of Choice Psychological Biases That Influence What We Buy Richard Shotton

  • SKU: BELL-48471698
The Illusion Of Choice Psychological Biases That Influence What We Buy Richard Shotton
$ 31.00 $ 45.00 (-31%)

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The Illusion Of Choice Psychological Biases That Influence What We Buy Richard Shotton instant download after payment.

Publisher: Harriman House
File Extension: EPUB
File size: 5.42 MB
Pages: 216
Author: Richard Shotton
ISBN: 9780857199744, 0857199749
Language: English
Year: 2023

Product desciption

The Illusion Of Choice Psychological Biases That Influence What We Buy Richard Shotton by Richard Shotton 9780857199744, 0857199749 instant download after payment.

Every day we make hundreds of choices. These choices might feel like they are freely made, but psychologists have shown that subtle changes in the way the products are positioned can radically change how customers behave. The Illusion of Choice identifies the 16 1⁄2 most important psychological biases that anyone in business needs to be aware of.

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