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The Librarians Nittygritty Guide To Content Marketing Laura Solomon

  • SKU: BELL-35376064
The Librarians Nittygritty Guide To Content Marketing Laura Solomon
$ 31.00 $ 45.00 (-31%)

4.0

36 reviews

The Librarians Nittygritty Guide To Content Marketing Laura Solomon instant download after payment.

Publisher: ALA Editions
File Extension: EPUB
File size: 2.26 MB
Pages: 128
Author: Laura Solomon
ISBN: 9780838914328, 9780838914359, 9780838914366, 9780838914373, 0838914322, 0838914357, 0838914365, 0838914373, 2015046381
Language: English
Year: 2016

Product desciption

The Librarians Nittygritty Guide To Content Marketing Laura Solomon by Laura Solomon 9780838914328, 9780838914359, 9780838914366, 9780838914373, 0838914322, 0838914357, 0838914365, 0838914373, 2015046381 instant download after payment.

Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience - with the objective of driving profitable customer action. -Content Marketing InstituteContent marketing has become an established service in the among ad agencies and Internet marketers. Major brands develop their own operations. Laura Solomon will put this new marketing practice into a library perspective. She will follow the practice of the content marketing medium, chunking the text, using lots of heads, lists, and infographics. Nuts and bolts adive inculdes identifying target audiences, creating editorial calendars, and measuring results.

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