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The Media Of Mass Communication 11th Edition New International Edition Vivian

  • SKU: BELL-21976926
The Media Of Mass Communication 11th Edition New International Edition Vivian
$ 31.00 $ 45.00 (-31%)

4.3

68 reviews

The Media Of Mass Communication 11th Edition New International Edition Vivian instant download after payment.

Publisher: Pearson Education Limited
File Extension: PDF
File size: 43.41 MB
Author: Vivian, John
ISBN: 9781292025230, 1292025239
Language: English
Year: 2013
Edition: 11th edition, New International edition

Product desciption

The Media Of Mass Communication 11th Edition New International Edition Vivian by Vivian, John 9781292025230, 1292025239 instant download after payment.

People make media, media takes up two-thirds of our waking hours, media impacts our lives; it is critical to understand how the media work and why, to grasp the global nature of communication, and to assess media messages to attain media literacy.The Media of Mass Communication, 11eteaches students to understand how the media work and why. The material engages students as both consumers and creators of mass media. Students explore the latest media economic, technological, cultural and political shifts all in historical context. They engage with the coverage of ongoing transformations in mass media as analysts, examining the various ways in which media impacts the world as they hone their media literacy skills.

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