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The Media Training Bible Brad Phillips

  • SKU: BELL-82602058
The Media Training Bible Brad Phillips
$ 31.00 $ 45.00 (-31%)

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The Media Training Bible Brad Phillips instant download after payment.

Publisher: BookBaby
File Extension: EPUB
File size: 1.83 MB
Author: Brad Phillips
ISBN: 9780988322011, 0988322013
Language: English
Year: 2013

Product desciption

The Media Training Bible Brad Phillips by Brad Phillips 9780988322011, 0988322013 instant download after payment.

Delivering an effective media interview today is more challenging than ever before.

Today's media spokesperson must compete with shrinking audience attention spans, cope with social media overload, and confront sensationalized reporting.

Given those challenges, how can you create positive messages that cut through the noise and motivate your audiences? How can you respond to difficult questions in a confident manner that increases your credibility? And how can you navigate your company through a media crisis so it becomes a mere blip instead of a reputation-destroying disaster?

Brad Phillips, one of the world's top media trainers, will lead you through an engaging mix of 101 two-page lessons, three dozen real-life case studies, and several hands-on exercises. He will teach you how to become an effective media spokesperson, eliminate your fear, build your brand, and enhance your reputation.

You will learn how to:

  • Master the ground...
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