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4.4
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ISBN 10: 027375520X
ISBN 13: 9780273755203
Author: Alexander Davidson
Financial markets use persuasion, propaganda and salesmanship to survive. They smooth over weaknesses and highlight their strengths to seduce us into parting with our money. Investment products wrapped in euphemisms and simplified language hide complexity and unclear risk. This book helps you to understand the real risks involved in investing, make informed decisions and take control of your investments.
Part One: The investor's journey
1 - The rational stock market investor
2 - Magic numbers
3 - Safe havens
4 - Charm trap
Part Two: Trading to win
5 - The disciplined share trader
6 - Bear market toolkit
7 - Charting dreams
8 - Technical indicator secrets
Part Three: The professionals at work
9 - Investment banking power
10 - The super traders
11 - Derivatives chaos
12 - Currency markets miasma
Part Four: Your money
13 - Bank tricks
14 - Collective investments unmasked
15 - Pensions crisis
Part Five: Safety first
16 - Insurance comfort
17 - Risks without frontiers
18 - The price of reputation
19 - Blow-up
Part Six: Rules or ruin
20 - Decline and fall
21 - New rules, new City
22 - Face-lift for the Old Lady
23 - Corporate heartbeat
Part Seven: Behind the facade
24 - The day of the whistle-blower
25 - Media manoeuvres
26 - The power of perception
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Tags: Alexander Davidson, Money Myth, Finance, Investing, Modern World, Introduction
