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The New Rules Of Marketing And Pr How To Use Social Media Blogs News Releases Online Video And Viral Marketing To Reach Buyers Directly 2nd David Meerman Scott

  • SKU: BELL-4574658
The New Rules Of Marketing And Pr How To Use Social Media Blogs News Releases Online Video And Viral Marketing To Reach Buyers Directly 2nd David Meerman Scott
$ 31.00 $ 45.00 (-31%)

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The New Rules Of Marketing And Pr How To Use Social Media Blogs News Releases Online Video And Viral Marketing To Reach Buyers Directly 2nd David Meerman Scott instant download after payment.

Publisher: John Wiley
File Extension: PDF
File size: 1.67 MB
Pages: 289
Author: David Meerman Scott
ISBN: 9780470547816, 0470547812
Language: English
Year: 2010
Edition: 2nd

Product desciption

The New Rules Of Marketing And Pr How To Use Social Media Blogs News Releases Online Video And Viral Marketing To Reach Buyers Directly 2nd David Meerman Scott by David Meerman Scott 9780470547816, 0470547812 instant download after payment.

A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work.

This new second edition paperback keeps you up-to-date on the latest trends.

  • New case studies and current examples are included to illustrate the very latest in marketing and PR trends.
  • Completely updated to reflect the latest marketing and PR techniques using social media sites such as Twitter, Facebook, and YouTube
  • Includes a step-by-step action plan for harnessing the power of the Internet to communicate directly with buyers, increase sales, and raise online visibility
  • David Meerman Scott is a renowned online marketing strategist, keynote speaker and the author of World Wide Rave, from Wiley

The New Rules of Marketing and PR, Second Edition gives you all the information you need to craft powerful and effective marketing messages and get them to the right people at the right moment-at a fraction of the price of a traditional marketing campaign.

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