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Imagine your advantage in negotiations, decision-making, & leadership if you could teach yourself to see, & evaluate, information that others overlook.
The Power of Noticing provides the blueprint for accomplishing precisely that. Max Bazerman, an expert in the field of applied behavioral psychology, draws on three decades of research & his experience instructing Harvard Business School MBAs & corporate executives to teach you how to notice & act on information that may not be immediately obvious.
Drawing on a wealth of real-world examples, from the Challenger Space Shuttle disaster to Bernie Madoff’s Ponzi scheme, Bazerman diagnoses what information went ignored in these situations, & why. Using many of the same case studies & thought experiments designed in his executive MBA classes, he challenges readers to explore their cognitive blind spots, identify any salient details they are programmed to miss, & then take steps to ensure it won’t happen again.
While many bestselling business books have explained how susceptible to manipulation our irrational cognitive blindspots make us, Bazerman helps you avoid the habits that lead to poor decisions & ineffective leadership in the first place. His bookprovides a step-by-step guide to breaking bad habits & spotting the hidden details that will change your decision-making & leadership skills for the better, teaching you to: pay attention to what didn’t happen; acknowledge self-interest; invent the third choice; & realize that what you see is not all there is.
With The Power of Noticing at your side, you can learn how to notice what others miss, make better decisions, & lead more successfully.