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The Revenue Acceleration Rules Shashi Upadhyay

  • SKU: BELL-7119368
The Revenue Acceleration Rules Shashi Upadhyay
$ 31.00 $ 45.00 (-31%)

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The Revenue Acceleration Rules Shashi Upadhyay instant download after payment.

Publisher: Wiley
File Extension: EPUB
File size: 2.23 MB
Author: Shashi Upadhyay
ISBN: 9781119371953, 1119371953
Language: English
Year: 2018

Product desciption

The Revenue Acceleration Rules Shashi Upadhyay by Shashi Upadhyay 9781119371953, 1119371953 instant download after payment.

B2B is 45% of the economy, but no book has addressed just this area of B2B predictive marketing--all have looked more at the consumer end of the predictive space. This book will explore how using predictive marketing to support ABM initiatives in the B2B world can supercharge your demand waterfall and align marketing sales.Account-Based Marketingis a how-to book that uses examples and best practices from industry experts to show readers what they should be doing to implement predictive ABM to grow revenue.

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