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The Routledge Companion To European Business Johan Lindeque Monica Riviere

  • SKU: BELL-10629814
The Routledge Companion To European Business Johan Lindeque Monica Riviere
$ 31.00 $ 45.00 (-31%)

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The Routledge Companion To European Business Johan Lindeque Monica Riviere instant download after payment.

Publisher: Routledge
File Extension: PDF
File size: 9.07 MB
Pages: 369
Author: Johan Lindeque, Monica Riviere, Gabriele G. S. Suder
ISBN: 9781138226586, 9781315397283, 1138226580, 1315397285
Language: English
Year: 2019

Product desciption

The Routledge Companion To European Business Johan Lindeque Monica Riviere by Johan Lindeque, Monica Riviere, Gabriele G. S. Suder 9781138226586, 9781315397283, 1138226580, 1315397285 instant download after payment.

International Business is a well-established research field, in which regionalisation has recently gained significant prominence. Europe comprises marketplaces characterised by unique patterns of highly advanced economic integration. No other marketplace in the world has progressed to the same levels of harmonisation across sovereign countries and economies. European Business is a subject in its own right with its own research momentum. Contemporary research evidences that firms view Europe as a challenging, mostly – yet not entirely – mature market location. Yet this location, often seen from a multi-country perspective, is subject to complexities revealing strategic corporate strengths and weaknesses. Theory, concepts and models known from International Business hence often vary in their applicability and relevance in this business environment. This comprehensive reference volume brings together a global team of contributors to analyse and overview the key issues, themes and phenomena that affect business in Europe. With interdisciplinary perspectives, the book covers crucial themes that any European Business research needs to acknowledge, including business cultures and identity, entrepreneurship and innovation, M&A and institutional trends, European HRM, migration, climate change issues, Brexit, and more. The selection of authors, from 17 countries worldwide, reflects the international scope of this research field and its agenda. A unique resource, this book provides an essential guide to researchers, research students and scholars of business and the social sciences, as well as the informed business community.

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