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The Sage Handbook Of Servicedominant Logic 1st Edition Stephen L Vargo

Name: The Sage Handbook Of Servicedominant Logic 1st Edition Stephen L Vargo
SKU: BELL-12100174
Price: 31.00 USD
Availability: InStock
Rating: 4.7 (96 reviews)

SKU: BELL-12100174

$ 31.00 ~~$ 45.00~~ (-31%)

4.7

96 reviews

The Sage Handbook Of Servicedominant Logic 1st Edition Stephen L Vargo instant download after payment.

Publisher: SAGE Publications

File Extension: PDF

File size: 14.96 MB

Pages: 801

Author: Stephen L. Vargo, Robert F. Lusch

ISBN: 9781526402837, 9781526455482, 9781526455505, 9781787851900, 1526402831, 152645548X, 1526455501, 1787851907

Language: English

Year: 2019

Edition: 1st Edition

Product desciption

The Sage Handbook Of Servicedominant Logic 1st Edition Stephen L Vargo by Stephen L. Vargo, Robert F. Lusch 9781526402837, 9781526455482, 9781526455505, 9781787851900, 1526402831, 152645548X, 1526455501, 1787851907 instant download after payment.

Service-Dominant Logic presents a major paradigm shift in thinking about value creation and markets, moving from a ‘goods/product’ logic to a logic that treats the process of service provision as the basis of all exchange, both commercial and social. This timely Handbook brings together chapters written by a stellar cast of expert authors from around the globe, arranged around eleven core themes, to provide a comprehensive overview of key issues, developments, debates and potential future directions for this dynamic field of study:
Part 1: Introduction and Background
Part 2: Value Cocreation
Part 3: Service Exchange
Part 4: Service Ecosystems
Part 5: Institutions and Institutional Arrangements
Part 6: Resources and Resource Integration
Part 7: Actors and Practices
Part 8: Innovation
Part 9: Midrange Theory
Part 10: Selected Applications
Part 11: Reflections and Prospects
This Handbook is an essential reference text for scholars, students, consultants and advanced practitioners across a wide range of business & management practices and academic disciplines.