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The Science Of Social Influence Advances And Future Progress 1st Edition Anthony R Pratkanis

Name: The Science Of Social Influence Advances And Future Progress 1st Edition Anthony R Pratkanis
SKU: BELL-4432556
Price: 31.00 USD
Availability: InStock
Rating: 5 (88 reviews)

SKU: BELL-4432556

$ 31.00 ~~$ 45.00~~ (-31%)

5.0

88 reviews

The Science Of Social Influence Advances And Future Progress 1st Edition Anthony R Pratkanis instant download after payment.

Publisher: Psychology Press

File Extension: PDF

File size: 2.93 MB

Pages: 376

Author: Anthony R. Pratkanis

ISBN: 9781841694269, 1841694266

Language: English

Year: 2007

Edition: 1

Product desciption

The Science Of Social Influence Advances And Future Progress 1st Edition Anthony R Pratkanis by Anthony R. Pratkanis 9781841694269, 1841694266 instant download after payment.

The contributions to this volume capture the thrill of current work on social influence, as well as providing a tutorial on the scientific and technical aspects of this research. The volume teaches the student to:

Learn how to conduct lab, field and case research on social influence through example by leading researchers
Find out about the latest discoveries including the status of research on social influence tactics, dissonance theory, conformity, and resistance to influence
Discover how seemingly complex issues such as power, rumors, group and minority influence and norms can be investigated using the scientific method
Apply knowledge to current influence campaigns to find out what works and what does not.

The Science of Social Influence is the perfect core or complementary text for advanced undergraduate or graduate students in courses such as Attitudes and Attitude Change, Communications, Research Methods and, of course, Social Influence.