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The Things We Love Aaron Ahuvia

SKU: BELL-47503954

$ 31.00 ~~$ 45.00~~ (-31%)

4.7

86 reviews

The Things We Love Aaron Ahuvia instant download after payment.

Publisher: Little, Brown and Company

File Extension: EPUB

File size: 7.13 MB

Author: Aaron Ahuvia

Language: English

Year: 2022

Product desciption

The Things We Love Aaron Ahuvia by Aaron Ahuvia instant download after payment.

An "exciting and engaging" investigation (Jonah Berger) of the secret, tangled emotional relationships people have with things—drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing.
Books, baseball cards, ceramic figurines, art, iPhones, clothing, cars, music, dolls, furniture, and even nature itself. If you're like most people, at some point in your life you've found yourself indulging in a love affair with some thing that brings you immense joy, comfort, or fulfillment. Why is it that we so often feel intense passion for objects? What does this tendency tell us about ourselves and our society?
In The Things We Love, Dr. Aaron Ahuvia presents astonishing discoveries that prove we are far less “rational” than we think when it comes to our possessions and hobbies. In fact, we have passionate relationships with the things we love, and these relationships are...