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The Tipping Point How Little Things Can Make A Big Difference Malcolm Gladwell

  • SKU: BELL-4577098
The Tipping Point How Little Things Can Make A Big Difference Malcolm Gladwell
$ 31.00 $ 45.00 (-31%)

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The Tipping Point How Little Things Can Make A Big Difference Malcolm Gladwell instant download after payment.

Publisher: Back Bay Books
File Extension: PDF
File size: 3.22 MB
Pages: 301
Author: Malcolm Gladwell
ISBN: 9780316346627, 0316346624
Language: English
Year: 2002

Product desciption

The Tipping Point How Little Things Can Make A Big Difference Malcolm Gladwell by Malcolm Gladwell 9780316346627, 0316346624 instant download after payment.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

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