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ISBN 10: 3540709053
ISBN 13: 9783540709053
Author: Roland Conrady, Martin Buck
As other industries, the global travel and tourism industry has been facing - mense challenges and highly visible upheaval since the beginning of the new m- lennium. The International Tourism Exchange ITB Berlin, the world’s leading travel trade fair, aims at pinpointing the most important challenges, identifying the trends and offering a platform to solve pressing problems. The ITB Convention Market Trends & Innovations has developed into a center of excellence and a driving force for the global travel and tourism industry, generating a much needed information platform. This compilation unites the highlights of the convention in articles prepared by renowned professionals and scientists from the industry. Readers may benefit from this comprehensive vision of the developments which are shaping the str- ture of the global tourism industry today and in the future. This book is indisp- sable for tourism and travel professionals and well as for academics and students analyzing current global tourism and travel trends. The first chapter takes up the issue of mega trends in society and in the ec- omy and analyzes their effects on the tourism industry. In highly developed co- tries, overwhelming demographical change is underway. Schröder and Widmann demonstrate how tourism businesses should adapt to the aging customer base.
1. Mega trends and their impact on the tourism industry
2. Demographic change and its impact on the travel industry: Oldies — nothing but goldies?
3. Eve-olution: Women’s rising power in travel decisions
4. Polarization of markets: Luxury and budget hotels
5. Smart shopping in the European low cost flight market
Aviation management
6. The global phenomenon of “low cost” carrier growth
7. Consolidation in the airline business
8. Effectively planning and managing European airport capacity
Destination management
9. FIFA World Cup 2006 and its legacy on tourism
10. Traveling to a shopping adventure
11. Alpine destination life cycles: Challenges and implications
Marketing and sales management
12. Commission systems in tourism
13. New stationary distribution channels for tourism
Travel technology
14. Travel technology in the era of Web 2.0
15. Website accessibility in the cruise market
Business travel management
16. Trends and issues in global business travel management
Long-term perspectives in the tourism industry
17. Space tourism
18. The future of leisure travel
trends and issues in global tourism 2007
global issues and trends in tourism
global trends in tourism and hospitality
tourism global issues
trends in the travel and tourism industry
Tags: Roland Conrady, Martin Buck, Trends, Issues, Global Tourism, 2007
