Ubiquitous Computing for Business Find New Markets Create Better Businesses and Reach Customers Around the World 24 7 365 1st Edition by Bo Begole ISBN 0137064438 9780137064434 by Bo Begole 9780137064434, 0137064438 instant download after payment.

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Product details:

ISBN 10: 0137064438 
ISBN 13: 9780137064434
Author: Bo Begole

Ubiquitous Computing for Business Find New Markets Create Better Businesses and Reach Customers Around the World 24 7 365 1st Table of contents:

Part 1: Understanding the Foundation of Ubiquitous Business

• Chapter 1: The Core Technologies of Ubiquitous Computing

  • The Internet of Things (IoT): Sensors, Devices, and Connectivity
  • Cloud Computing: The Backbone of Distributed Data and Services
  • Mobile Computing: Smartphones, Wearables, and Beyond
  • Artificial Intelligence (AI) and Machine Learning (ML): Enabling Smart Interactions
  • Edge Computing: Processing Data Closer to the Source
  • Data Analytics and Big Data: Insights from Pervasive Information
  • Network Infrastructure: 5G, Wi-Fi 6, and Beyond

• Chapter 2: The Ubiquitous Business Ecosystem

  • Connecting Devices, People, and Processes
  • Data Flows: From Sensing to Actionable Insights
  • Security and Privacy in a Pervasive Environment
  • Scalability and Reliability for 24-7 Operations
  • Ethical Considerations of Always-On Data Collection

Part 2: Finding New Markets Through Ubiquitous Presence

• Chapter 3: Hyper-Personalization and Customer Experience (CX)

  • Understanding the Ubiquitous Customer Journey
  • Real-time Contextual Marketing: Delivering the Right Message, Anytime, Anywhere
  • Personalized Product and Service Recommendations
  • Anticipatory Customer Service: Addressing Needs Before They Arise
  • Building Brand Loyalty in a Pervasive World

• Chapter 4: Geospatial Intelligence and Location-Based Services

  • Leveraging GPS, Beacons, and Geofencing for Business
  • Hyperlocal Marketing and Targeted Advertising
  • Optimizing Logistics and Supply Chain with Location Data
  • Smart Cities and New Urban Market Opportunities
  • Location-Aware Product Development

• Chapter 5: Expanding Global Reach and Cross-Cultural Engagement

  • Breaking Down Geographical Barriers with Ubiquitous Connectivity
  • Tailoring Products and Services for Diverse Global Markets
  • Real-time Language Translation and Communication Tools
  • Navigating International Regulations and Data Localisation
  • Case Studies: Global Market Entry Success Stories

Part 3: Creating Better Businesses with Pervasive Intelligence

• Chapter 6: Operational Efficiency and Automation

  • Smart Manufacturing and Industry 4.0: Connecting the Factory Floor
  • Predictive Maintenance: Minimizing Downtime with IoT Sensors
  • Automating Workflows with AI and Robotics
  • Optimizing Resource Allocation and Energy Management
  • Real-time Performance Monitoring and Adjustment

• Chapter 7: Enhanced Decision-Making and Predictive Analytics

  • Leveraging Real-time Data for Strategic Insights
  • Predictive Modeling for Sales, Inventory, and Demand
  • Risk Management in a Dynamic, Connected Environment
  • The Role of AI in Business Intelligence
  • Building a Data-Driven Culture

• Chapter 8: Innovation and New Business Models

  • Product-as-a-Service (PaaS) and Subscription Models
  • Data Monetization Strategies
  • Ecosystem Creation and Platform Business Models
  • Enabling Decentralized Operations and Remote Workforces
  • Fostering a Culture of Continuous Innovation

Part 4: Reaching Customers 24-7-365: The Always-On Connection

• Chapter 9: Omnichannel Engagement and Seamless Interactions

  • Integrating Online and Offline Customer Touchpoints
  • Context Switching: Maintaining Continuity Across Devices
  • Voice Interfaces and Conversational AI
  • Augmented Reality (AR) and Virtual Reality (VR) in Customer Engagement
  • Personalized Customer Support in a 24-7 Environment

• Chapter 10: Building Trust and Managing Reputation

  • Data Privacy and Ethical Data Use in the Ubiquitous Era
  • Cybersecurity Best Practices for Connected Businesses
  • Transparency and User Control over Data
  • Managing Brand Reputation in a Real-time, Always-On World
  • Building Customer Trust Through Secure and Responsible Practices

Part 5: Challenges, Implementation, and the Future

• Chapter 11: Overcoming Challenges in Ubiquitous Business

  • Technical Complexities and Integration Hurdles
  • Security Threats and Data Breaches
  • Privacy Concerns and Regulatory Compliance (GDPR, CCPA, etc.)
  • Data Overload and Information Fatigue
  • Talent Gaps and the Need for New Skills

• Chapter 12: Practical Steps for Implementation

  • Assessing Your Business Readiness for Ubiquitous Computing
  • Developing a Ubiquitous Strategy: Vision, Goals, and Roadmap
  • Phased Implementation: Starting Small and Scaling Up
  • Choosing the Right Technologies and Partners
  • Measuring Success and Iterating

• Chapter 13: The Future of Ubiquitous Business

  • The Metaverse and Immersive Customer Experiences
  • Beyond Smart Devices: Ambient Intelligence
  • Hyper-Automated Businesses and Autonomous Systems
  • The Evolving Role of Human-AI Collaboration
  • Predicting the Next Frontier: What's Beyond 24-7-365?

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Tags: Bo Begole, Ubiquitous, Computing