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Up Close Personal Customer Relationship Marketing At Work 3rd Paul R Gamble

  • SKU: BELL-1400034
Up Close Personal Customer Relationship Marketing At Work 3rd Paul R Gamble
$ 31.00 $ 45.00 (-31%)

4.7

26 reviews

Up Close Personal Customer Relationship Marketing At Work 3rd Paul R Gamble instant download after payment.

Publisher: Kogan Page
File Extension: PDF
File size: 2.57 MB
Pages: 440
Author: Paul R Gamble, Merlin Stone, Neil Woodcock, Bryan Foss, Paul R. Gamble
ISBN: 9780749446918, 9780749448745, 0749446919, 0749448741
Language: English
Year: 2006
Edition: 3rd

Product desciption

Up Close Personal Customer Relationship Marketing At Work 3rd Paul R Gamble by Paul R Gamble, Merlin Stone, Neil Woodcock, Bryan Foss, Paul R. Gamble 9780749446918, 9780749448745, 0749446919, 0749448741 instant download after payment.

Based on worldwide research supported by IBM, this book provides new insights into effective customer relationship marketing. ''Should be read by all marketing, sales, service and advertising practitioners.'' -- Marketing magazine ''Probably the most level-headed and clear-sighted picture of how markets can affect customer relationships.'' -- Database Marketing

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