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Wharton On Making Decisions 1st Edition Steve Hoch Howard Kunreuther

  • SKU: BELL-1824600
Wharton On Making Decisions 1st Edition Steve Hoch Howard Kunreuther
$ 31.00 $ 45.00 (-31%)

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Wharton On Making Decisions 1st Edition Steve Hoch Howard Kunreuther instant download after payment.

Publisher: Wiley
File Extension: PDF
File size: 2.99 MB
Pages: 352
Author: Steve Hoch, Howard Kunreuther, Robert Gunther
ISBN: 9780471382478, 0471382477
Language: English
Year: 2001
Edition: 1

Product desciption

Wharton On Making Decisions 1st Edition Steve Hoch Howard Kunreuther by Steve Hoch, Howard Kunreuther, Robert Gunther 9780471382478, 0471382477 instant download after payment.

Perspectives from leaders in decision science at WhartonOrganized in part through Wharton's Risk Management and Decision Processes Center, the book assembles leading researchers from Wharton's business faculty who demonstrate how to apply the latest approaches in decision-making from four perspectives: personal, managerial, negotiator, and consumer. Each chapter describes how decisions are actually made, presents the ideal scenario, and then provides practical suggestions for improvement. The subjects range from when consumers will choose variety, integrating intuition into decisions, and applying game theory and strategic decisions, to decision factors in negotiations and how choices are made about insurance and health care.

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