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What Is Packaging Design Essential Design Handbook Giles Calver

SKU: BELL-1893860

$ 31.00 ~~$ 45.00~~ (-31%)

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What Is Packaging Design Essential Design Handbook Giles Calver instant download after payment.

Publisher: RotoVision

File Extension: PDF

File size: 68.84 MB

Pages: 255

Author: Giles Calver

ISBN: 9782880466183, 2880466180

Language: English

Year: 2003

Product desciption

What Is Packaging Design Essential Design Handbook Giles Calver by Giles Calver 9782880466183, 2880466180 instant download after payment.

This compact-format sourcebook is highly visual, packed with top international packaging designers contemporary work, with essays on the surrounding issues.
What Is Packaging? lays the foundations and professional guidelines for best practice when designing contemporary packaging. It opens with several short essays which define good packaging design and the issues faced by designers in this field. Design basics such as format, layout and typography are explored within the context of packaging design, taking into account genre-specific elements such as product information, branding, marketing and legislation.