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Words That Sell Richard Bayan

  • SKU: BELL-56707918
Words That Sell Richard Bayan
$ 31.00 $ 45.00 (-31%)

5.0

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Words That Sell Richard Bayan instant download after payment.

Publisher: McGraw-Hill Education
File Extension: EPUB
File size: 1.77 MB
Author: Richard Bayan
Language: English
Year: 2006

Product desciption

Words That Sell Richard Bayan by Richard Bayan instant download after payment.

More than 6,000 words and phrases that make the difference between "yadda-yadda-yadda" and copy that sells

Looking for a better way to say "authentic?" Words That Sell gives you 57 alternatives. How about "appealing?" Take your pick from 76 synonyms. You'll even find more than 100 variations on "exciting." Fully updated and expanded, this edition of the copywriting classic is packed with inspiration-on-demand for busy professionals who need to win customers—by mail, online, or in person.

  • More than 75 lists of powerful and persuasive words and phrases, including 21 new lists for this edition
  • Cross-referencing of categories to jump-start creative thinking
  • A crash course in basic copywriting techniques
  • Helpful lists of commonly misspelled words, confusing words, pretentious phrases to avoid, and more

    Roget's is fine for writing term papers and letters to the editor, but when it comes to the business of writing copy that translates into...

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