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Working On Health Communication 1st Edition Nova Corcoran

  • SKU: BELL-5200826
Working On Health Communication 1st Edition Nova Corcoran
$ 31.00 $ 45.00 (-31%)

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Working On Health Communication 1st Edition Nova Corcoran instant download after payment.

Publisher: SAGE Publications Ltd
File Extension: PDF
File size: 2.15 MB
Pages: 200
Author: Nova Corcoran
ISBN: 9781847879226, 1847879225
Language: English
Year: 2010
Edition: 1

Product desciption

Working On Health Communication 1st Edition Nova Corcoran by Nova Corcoran 9781847879226, 1847879225 instant download after payment.

Good communication is at the heart of strategies for effective health promotion and public health. At a time when lifestyle and preventable diseases are still on the rise, practitioners are in need of the skills to deliver effective health messages to the right audience, at the right time.

Responding to this demand, Working on Health Communication provides a practical guide to the process of designing, implementing and evaluating campaigns.

The book follows the campaign design process step-by-step. It covers every stage from selecting theoretical models and identifying the message and target audience, right through to running the campaign and evaluating its success. "Real-life examples" of actual campaigns are used throughout to show how theoretical ideas work in practice.

Working on Health Communication is ideal for students and practitioners in public health, health promotion and other health-related areas who are working on health campaigns.

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