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Writing Copy For Dummies 1st Edition Kranz Jonathan

  • SKU: BELL-6651590
Writing Copy For Dummies 1st Edition Kranz Jonathan
$ 31.00 $ 45.00 (-31%)

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Writing Copy For Dummies 1st Edition Kranz Jonathan instant download after payment.

Publisher: Wiley
File Extension: EPUB
File size: 7.15 MB
Pages: 362
Author: Kranz, Jonathan
ISBN: 9780764569692, 9781118069936, 0764569694, 1118069935
Language: English
Year: 2005
Edition: 1

Product desciption

Writing Copy For Dummies 1st Edition Kranz Jonathan by Kranz, Jonathan 9780764569692, 9781118069936, 0764569694, 1118069935 instant download after payment.

Tips on writing to consumers and business-to-business
Create captivating, results-oriented, sales-generating copy
Need to produce winning copy for your business? This fast, fun guide takes you through every step of a successful copywriting project, from direct mail, print ads, and radio spots to Web sites, articles, and press releases. You'll see how to gather crucial information before you write, build awareness, land sales, and keep customers coming back for more.
Discover How To:
* Write compelling headlines and body copy
* Turn your research into brilliant ideas
* Create motivational materials for worthy causes
* Fix projects when they go wrong
* Land a job as a copywriter

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