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Basic Marketing Research Leeds University Business School 4th Ed Malhotra

  • SKU: BELL-21976988
Basic Marketing Research Leeds University Business School 4th Ed Malhotra
$ 31.00 $ 45.00 (-31%)

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Basic Marketing Research Leeds University Business School 4th Ed Malhotra instant download after payment.

Publisher: Pearson Education Canada
File Extension: PDF
File size: 21.1 MB
Pages: 675
Author: Malhotra, Naresh K
ISBN: 9781292020488, 9781292033785, 1292020482, 1292033789
Language: English
Year: 2013
Edition: 4th ed

Product desciption

Basic Marketing Research Leeds University Business School 4th Ed Malhotra by Malhotra, Naresh K 9781292020488, 9781292033785, 1292020482, 1292033789 instant download after payment.

For undergraduate-level courses in Marketing Research. With a hands-on, do-it-yourself approach, Malhotra offers a contemporary focus on decision making, illustrating the interaction between marketing research decisions and marketing management decisions.

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