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Dictionary Of Marketing Terms 4th Jane Imber Betsyann Toffler

  • SKU: BELL-1393538
Dictionary Of Marketing Terms 4th Jane Imber Betsyann Toffler
$ 31.00 $ 45.00 (-31%)

5.0

80 reviews

Dictionary Of Marketing Terms 4th Jane Imber Betsyann Toffler instant download after payment.

Publisher: Barrons Educational Series, Inc.
File Extension: PDF
File size: 2.49 MB
Pages: 616
Author: Jane Imber, Betsy-Ann Toffler
ISBN: 9780764139352, 0764139355
Language: English
Year: 2008
Edition: 4th

Product desciption

Dictionary Of Marketing Terms 4th Jane Imber Betsyann Toffler by Jane Imber, Betsy-ann Toffler 9780764139352, 0764139355 instant download after payment.

More than 4,000 marketing-related terms and definitions cover a wide array of topics. Among them are print production, radio, TV, and outdoor advertising, internet marketing, direct marketing, market research and testing, pricing, marketing legislation, and much more. Here’s a fact-filled reference guide for small business owners, internet marketers, advertising artists and copywriters, media analysts, business students, sales and marketing managers, and others seeking to understand marketing concepts and applications.

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