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Fashion Marketing Communications 1st Edition Gaynor Leagreenwood

  • SKU: BELL-5228470
Fashion Marketing Communications 1st Edition Gaynor Leagreenwood
$ 31.00 $ 45.00 (-31%)

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Fashion Marketing Communications 1st Edition Gaynor Leagreenwood instant download after payment.

Publisher: Wiley
File Extension: PDF
File size: 3.18 MB
Pages: 216
Author: Gaynor Lea-Greenwood
ISBN: 9781405150606, 1405150602
Language: English
Year: 2013
Edition: 1

Product desciption

Fashion Marketing Communications 1st Edition Gaynor Leagreenwood by Gaynor Lea-greenwood 9781405150606, 1405150602 instant download after payment.

Effective communications with consumers are especially necessary for success in a business as ephemeral and competitive as fashion. This textbook for students of fashion design, fashion marketing, and communications sets out all that they need to successfully participate in the increasing number of courses with marketing communications as a component. Taking an international approach that reflects the global fashion market, this invaluable resource features many real-world case studies for practical, hands-on learning.

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