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Global Business Strategy 2nd Edition Cornelis A De Kluyver John A Pearce

  • SKU: BELL-53764028
Global Business Strategy 2nd Edition Cornelis A De Kluyver John A Pearce
$ 31.00 $ 45.00 (-31%)

4.1

20 reviews

Global Business Strategy 2nd Edition Cornelis A De Kluyver John A Pearce instant download after payment.

Publisher: Business Expert Pr
File Extension: PDF
File size: 3.79 MB
Pages: 286
Author: Cornelis A. De Kluyver, John A. Pearce
ISBN: 9781637420423, 1637420420
Language: English
Year: 2021
Edition: 2

Product desciption

Global Business Strategy 2nd Edition Cornelis A De Kluyver John A Pearce by Cornelis A. De Kluyver, John A. Pearce 9781637420423, 1637420420 instant download after payment.

Global Business Strategy looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally. Our framework includes a company's business model, the strategic decisions a company needs to make as it globalizes its operations, and globalization strategies for creating a competitive advantage. A business model has four principal dimensions: market participation, the value proposition, the supply chain infrastructure, and its management model.

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