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Management Marketing And Promotion Of Library Services Based On Statistics Analyses And Evaluation 1st Edition Trine Kolderup Flaten

  • SKU: BELL-50993714
Management Marketing And Promotion Of Library Services Based On Statistics Analyses And Evaluation 1st Edition Trine Kolderup Flaten
$ 31.00 $ 45.00 (-31%)

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Management Marketing And Promotion Of Library Services Based On Statistics Analyses And Evaluation 1st Edition Trine Kolderup Flaten instant download after payment.

Publisher: Walter de Gruyter
File Extension: PDF
File size: 6.31 MB
Pages: 464
Author: Trine Kolderup Flaten
ISBN: 9783598440229, 3598440227
Language: English
Year: 2008
Edition: 1
Volume: 1

Product desciption

Management Marketing And Promotion Of Library Services Based On Statistics Analyses And Evaluation 1st Edition Trine Kolderup Flaten by Trine Kolderup Flaten 9783598440229, 3598440227 instant download after payment.

Rapid developments in information technology and media have resulted in increasingly diverse strategies for information retrieval by readers and users. The duty to cope with this phenomenon and to master the situation forms one of the biggest challenges facing libraries. In order to strengthen the awareness of the potential of tools for management and strategic planning, a two-day meeting was held under the auspices of IFLA's Management & Marketing Section in Bergen, Norway in August 2005.


Managers of different types of libraries, researchers and educators from five continents shared their experiences with research methods, data collection, evaluation, performance measurement, best practice strategies and policies. This book contains their presentations in the form of full length articles.


  • eBook open access since 14 August 2011

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