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New Product Development An Empirical Approach To Study Of The Effects Of Innovation Strategy Organization Learning And Market Conditions 1st Edition Sameer Kumar

  • SKU: BELL-2531988
New Product Development An Empirical Approach To Study Of The Effects Of Innovation Strategy Organization Learning And Market Conditions 1st Edition Sameer Kumar
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New Product Development An Empirical Approach To Study Of The Effects Of Innovation Strategy Organization Learning And Market Conditions 1st Edition Sameer Kumar instant download after payment.

Publisher: Springer
File Extension: PDF
File size: 13.16 MB
Pages: 212
Author: Sameer Kumar, Promma Phrommathed
ISBN: 0387232710
Language: English
Year: 2005
Edition: 1

Product desciption

New Product Development An Empirical Approach To Study Of The Effects Of Innovation Strategy Organization Learning And Market Conditions 1st Edition Sameer Kumar by Sameer Kumar, Promma Phrommathed 0387232710 instant download after payment.

This is an authored book based upon a survey of a large number of companies, on the role of organization learning and innovation strategy in successful new product development. The audience for these insights is any practitioner working with corporations in new product development, as well as advanced undergrad and graduate students taking courses in new product development of management science in schools of business and engineering.

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