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Strategic Marketing First Edition Mooradian Todd Amatzler Kurtring

Name: Strategic Marketing First Edition Mooradian Todd Amatzler Kurtring
SKU: BELL-21347186
Price: 31.00 USD
Availability: InStock
Rating: 4.25 (98 reviews)

SKU: BELL-21347186

$ 31.00 ~~$ 45.00~~ (-31%)

4.3

98 reviews

Strategic Marketing First Edition Mooradian Todd Amatzler Kurtring instant download after payment.

Publisher: Pearson Prentice Hall

File Extension: PDF

File size: 10.99 MB

Author: Mooradian, Todd A;Matzler, Kurt;Ring, Lawrence J

ISBN: 9781292020563, 1292020563

Language: English

Year: 2013

Edition: First edition

Product desciption

Strategic Marketing First Edition Mooradian Todd Amatzler Kurtring by Mooradian, Todd A;matzler, Kurt;ring, Lawrence J 9781292020563, 1292020563 instant download after payment.

For highly applied undergraduate and graduate marketing management or strategy courses. An all-purpose approach to strategic marketing management. Because strategic marketing is the essential marketing activity, Mooradian provides students with a highly applied decision-making framework and exploration of the tools that can be used to solve marketing problems.