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Transnational Management Text Cases Readings In Crossborder Management 6th Edition Christopher Bartlett

  • SKU: BELL-10979172
Transnational Management Text Cases Readings In Crossborder Management 6th Edition Christopher Bartlett
$ 31.00 $ 45.00 (-31%)

4.8

94 reviews

Transnational Management Text Cases Readings In Crossborder Management 6th Edition Christopher Bartlett instant download after payment.

Publisher: McGraw-Hill Education
File Extension: PDF
File size: 8.49 MB
Pages: 778
Author: Christopher Bartlett, Paul Beamish
ISBN: 9780078137112, 007813711X
Language: English
Year: 2010
Edition: 6

Product desciption

Transnational Management Text Cases Readings In Crossborder Management 6th Edition Christopher Bartlett by Christopher Bartlett, Paul Beamish 9780078137112, 007813711X instant download after payment.

Transnational Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates. Through text narrative, cases, and readings, the authors skillfully examine the development of strategy, organizational capabilities, and management challenges for operating in the global economy.

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