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Understanding And Managing Customers Isobel Doole

  • SKU: BELL-2405314
Understanding And Managing Customers Isobel Doole
$ 31.00 $ 45.00 (-31%)

4.7

66 reviews

Understanding And Managing Customers Isobel Doole instant download after payment.

Publisher: Financial Times Management
File Extension: PDF
File size: 2.7 MB
Pages: 363
Author: Isobel Doole
ISBN: 9780273685623, 9781405871464, 0273685627, 1405871466
Language: English
Year: 2005

Product desciption

Understanding And Managing Customers Isobel Doole by Isobel Doole 9780273685623, 9781405871464, 0273685627, 1405871466 instant download after payment.

Understanding and Managing Customers provides a comprehensive overview of the process and pitfalls of understanding and managing customers. Readers gain an easy and applied introduction to this subject thanks to the accessible and clear writing style and a truly European focus. Designed for first year undergraduates on both business studies and marketing degrees. This text is also useful for HND students, those studying for the Chartered Institute of Marketing certificate and practitioners in the early stages of their careers.

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