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Work That Body Male Bodies In Digital Culture Jamie Hakim

  • SKU: BELL-10812308
Work That Body Male Bodies In Digital Culture Jamie Hakim
$ 31.00 $ 45.00 (-31%)

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Work That Body Male Bodies In Digital Culture Jamie Hakim instant download after payment.

Publisher: Rowman & Littlefield Publishers
File Extension: PDF
File size: 1.07 MB
Pages: 190
Author: Jamie Hakim
ISBN: 9781786604415, 9781786604439, 1786604418, 1786604434
Language: English
Year: 2019

Product desciption

Work That Body Male Bodies In Digital Culture Jamie Hakim by Jamie Hakim 9781786604415, 9781786604439, 1786604418, 1786604434 instant download after payment.

Work That Body: Male Bodies in Digital Culture explores the recent rise in different types of men using digital media to sexualise their bodies. It argues that the male body has become a key site in contemporary culture where neoliberalism’s hegemony has been both secured and contested since 2008. It does this by looking at four different case studies: the celebrity male nude leak; the rise of young men sharing images of their muscular bodies on social media; RuPaul's Drag Race body transformational tutorial, and the rise of chemsex. It finds that on the one hand digital media has enabled men to transform their bodies into tools of value-creation in economic contexts where the historical means they have relied on to create value have diminished.
On the other it has also allowed them to use their bodies to form intimate collective bonds during a moment when competitive individualism continued to be the privileged mode of being in the world. It therefore offers a unique contribution not only to the field of digital cultural studies but also to the growing cultural studies literature attempting to map the historical contradictions of the austerity moment.

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