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Business To Business Marketing 1st Edition Robert Vitale Waldemar Pfoertsch

Name: Business To Business Marketing 1st Edition Robert Vitale Waldemar Pfoertsch
SKU: BELL-10880636
Price: 31.00 USD
Availability: InStock
Rating: 5 (28 reviews)

SKU: BELL-10880636

$ 31.00 ~~$ 45.00~~ (-31%)

5.0

28 reviews

Business To Business Marketing 1st Edition Robert Vitale Waldemar Pfoertsch instant download after payment.

Publisher: Pearson

File Extension: PDF

File size: 4.18 MB

Pages: 552

Author: Robert Vitale, Waldemar Pfoertsch, Joseph Giglierano

ISBN: 9780136058281, 0136058280

Language: English

Year: 2010

Edition: 01

Product desciption

Business To Business Marketing 1st Edition Robert Vitale Waldemar Pfoertsch by Robert Vitale, Waldemar Pfoertsch, Joseph Giglierano 9780136058281, 0136058280 instant download after payment.

A foundation in business-to-business marketing that emphasizes the dynamics of the marketplace.
Written from a highly practical perspective, Business to Business Marketing aims to help readers with limited marketing experience understand the concepts in business-to-business marketing. Overall, this text emphasizes the dynamic realities of the marketplace while reinforcing the most important principles and practices that readers need to know.