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Marketing Concepts Strategies 8e 8th Edition Sally Dibb Lyndon Simkin

Name: Marketing Concepts Strategies 8e 8th Edition Sally Dibb Lyndon Simkin
SKU: BELL-34834912
Price: 31.00 USD
Availability: InStock
Rating: 4.8 (64 reviews)

SKU: BELL-34834912

$ 31.00 ~~$ 45.00~~ (-31%)

4.8

64 reviews

Marketing Concepts Strategies 8e 8th Edition Sally Dibb Lyndon Simkin instant download after payment.

Publisher: Cengage Learning

File Extension: PDF

File size: 19.6 MB

Pages: 834

Author: Sally Dibb, Lyndon Simkin, William M. Pride, O. C. Ferrell

ISBN: 9781473760271, 1473760275

Language: English

Year: 2019

Edition: 8

Product desciption

Marketing Concepts Strategies 8e 8th Edition Sally Dibb Lyndon Simkin by Sally Dibb, Lyndon Simkin, William M. Pride, O. C. Ferrell 9781473760271, 1473760275 instant download after payment.

Now in its 8th edition, Marketing Concepts and Strategies gives an in-depth insight into the core theories behind modern marketing. It combines the theoretical and practical knowledge of its world class authors to ensure students develop a comprehensive understanding of marketing in the modern world. Updated to include new trends and challenges in the industry and with a diverse range of pedagogical features to help students learn in a variety of ways, the new edition continues to be a comprehensive guide to Marketing.