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Marketing Management European Edition 1st Edition Philip Kotler

Name: Marketing Management European Edition 1st Edition Philip Kotler
SKU: BELL-2411174
Price: 31.00 USD
Availability: InStock
Rating: 4.7 (96 reviews)

SKU: BELL-2411174

$ 31.00 ~~$ 45.00~~ (-31%)

4.7

96 reviews

Marketing Management European Edition 1st Edition Philip Kotler instant download after payment.

Publisher: Prentice Hall

File Extension: PDF

File size: 39.65 MB

Pages: 929

Author: Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, Torben Hansen

ISBN: 9780273718567, 9780273718819, 9780136009986, 0273718568, 0273718819, 0136009980

Language: English

Year: 2009

Edition: 1

Product desciption

Marketing Management European Edition 1st Edition Philip Kotler by Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, Torben Hansen 9780273718567, 9780273718819, 9780136009986, 0273718568, 0273718819, 0136009980 instant download after payment.

The American edition of Marketing Management is the world's leading marketing text because its content and organization consistently reflect changes in marketing theory and practice . This new European Edition of Marketing Management has been inspired by the American edition and explores the challenges facing European marketing practitioners, with all the case studies and exercises newly re-written for European students.