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Public Relations For Dummies 3rd Edition 3rd Edition Eric Yaverbaum

  • SKU: BELL-231918142
Public Relations For Dummies 3rd Edition 3rd Edition Eric Yaverbaum
$ 31.00 $ 45.00 (-31%)

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Public Relations For Dummies 3rd Edition 3rd Edition Eric Yaverbaum instant download after payment.

Publisher: John Wiley & Sons
File Extension: PDF
File size: 7.46 MB
Author: Eric Yaverbaum, James Palmer
ISBN: 9781394284870, 139428487X
Language: English
Year: 2025
Edition: 3

Product desciption

Public Relations For Dummies 3rd Edition 3rd Edition Eric Yaverbaum by Eric Yaverbaum, James Palmer 9781394284870, 139428487X instant download after payment.

Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line. Discover how to * Map a winning PR strategy * Grab attention with press releases, interviews, and events * Cultivate good media relations * Get print, TV, radio, and Internet coverage * Manage a PR crisis

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