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Understanding Media Users From Theory To Practice 1st Edition Tony Wilson

  • SKU: BELL-1820034
Understanding Media Users From Theory To Practice 1st Edition Tony Wilson
$ 31.00 $ 45.00 (-31%)

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Understanding Media Users From Theory To Practice 1st Edition Tony Wilson instant download after payment.

Publisher: Wiley-Blackwell
File Extension: PDF
File size: 2.96 MB
Pages: 233
Author: Tony Wilson
ISBN: 9781405155670, 1405155671
Language: English
Year: 2009
Edition: 1

Product desciption

Understanding Media Users From Theory To Practice 1st Edition Tony Wilson by Tony Wilson 9781405155670, 1405155671 instant download after payment.

Understanding Media Users: From Theory to Practice focuses on the blurred concept of the “active audience” at the core of media studies.examines the relationship between media and audiences by one of the world’s leading media scholarsprovides a history of media effects’ and an overview of the current analytical approaches that constitute media reception theorycharts some of the most important interfaces of media reception and interaction - TV, film, the Internet, advertising, journalism, and tourism studiesconcludes with additional insights into the future of media reception in a global age

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