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Global Strategic Management Philippe Lasserre

Name: Global Strategic Management Philippe Lasserre
SKU: BELL-1752088
Price: 31.00 USD
Availability: InStock
Rating: 4.1 (50 reviews)

SKU: BELL-1752088

$ 31.00 ~~$ 45.00~~ (-31%)

4.1

50 reviews

Global Strategic Management Philippe Lasserre instant download after payment.

Publisher: Palgrave Macmillan

File Extension: PDF

File size: 3.17 MB

Pages: 400

Author: Philippe Lasserre

ISBN: 9780333793749, 9781403990334, 0333793749, 1403990336

Language: English

Year: 2002

Product desciption

Global Strategic Management Philippe Lasserre by Philippe Lasserre 9780333793749, 9781403990334, 0333793749, 1403990336 instant download after payment.

Global Strategic Management is designed as a core textbook for those students studying Strategy or International Business. It offers an insight into the impact of globalization on business organizations and how managers could and should deal with this. Written by a well-respected professor of Strategy, the text combines a strategic and managerial approach to global issues while covering future trends, including E-Business and cultural issues. The text gives a comprehensive overview of the subject are while using chapter introductions, summaries, key points, key terms, suggested reading and mini examples to illustrate and guide the student through the text.